branding & 
logo design

more than just an image, your brand tells a complete story.

Everyone has an authentic story to tell.

ALINE works with clients to uncover that story and turn it into the cornerstone of your organization, business, product or service. In other words, we figure out what makes you, YOU — and then we translate that into an image and words that connect with people.

From a logo to a complete visual identity system to how you speak and write as an organization, a compelling brand creates a consistent image and shares your story in a way that resonates with your customers and advocates. And ALINE doesn't wash our hands and walk away once we launch a new brand. ALINE recognizes that the best brands have long-lasting resonance. So we provide tools that continually monitor and assess the effectiveness of the brands we create, adapting as needed and always delivering fresh, smart messaging to your audiences.

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ALINE delivers:

  • positioning statements
  • visual identity explorations
  • logo designs
  • photo guidelines
  • voice guidelines
  • brand roll-out strategies

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Dwell Adventures Vans

Dwell Adventures Vans

Our recent collaboration with Dwell Adventure Vans has us ready for a road trip! ALINE created a logo for this unique van rental company that encompasses their love of nature, travel, and "glamping."

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Fretwell Branding and Site

Fretwell Branding and Site

The ALINE team loved getting to create branding and a website for Fretwell, a new community-focused development along the MBF Rail Trail in Spartanburg.

Visit the Fretwell Site

Westmoreland Payment Services

Westmoreland Payment Services

ALINE recently gave Westmoreland Payment Services a fresh new brand and an updated website.

Visit the Westmoreland Payment Services Website

Rothschild Consultants

Rothschild Consultants

Rothschild Consultants is a communication strategist consulting firm in Spartanburg, and we wanted to make sure that the website and logo were reflections of the client's unique strengths, assets, and capabilities.

Brochure Design for Correll Insurance

Brochure Design for Correll Insurance

Correll Insurance Group needed a brochure design that would work for all of their locally run branches, but could be customized for each location. We delivered one sleek, professional design and plenty of edits and adjustments to ensure each branch was happy.

Product Packaging for MX3

Product Packaging for MX3

A few years ago, ALINE began partnering with a start-up that had invented some cool new technology. Since then, we've designed a sleek e-commerce website, product packaging, marketing strategy and more as @mx3diagnostics has launched around the world. It's been an exciting ride!

Prospera Health and Hospitality Services Logo Design

Prospera Health and Hospitality Services Logo Design

Prospera Health and Hospitality Services

Prospera Health and Hospitality Services

Prospera Health and Hospitality Services is a new sister company of a previous ALINE client. We were able to act fast to help this new company as it emerged in response to the Covid-19 pandemic. We took the time to set up a strong strategy but then were able to quickly deliver a great website.

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"ALINE has done it again! The newest iteration of the Little River website is the best yet! It's responsive, modern, and easy to use. With our updated site we needed some new functionality like pick-up and delivery options to better serve our customers during COVID. ALINE was on top of it immediately and delivered a fantastic e-commerce site. Sales are up and most importantly, our customers are happy!" - Danny Hagerman (LRR Marketing)

Little River Roasting eCommerce Website
Ohlins USA
OTO Development
JM Smith
Access Health Spartanburg
Habitat for Humanity Spartanburg
Hodge Floors
Ballet Spartanburg
Partners for Active Living
Davidson River Outfitters
Gibbs International
Spartanburg Water
Little River Roasting
City of Woodruff
The Hub and Pisgah Tavern
Wades Restaurant
Hub City Writers Project
Spartanburg Memorial Auditorium
Hub City Hog Fest
Correll Insurance Group
Johnson Development Associates
Spartanburg Area Conservancy
Upstate Forever

ALINE Insights

Things change fast. Our team stays on top of the trends, changes, and new tools that are shaping the world of digital marketing. Read up on the latest ways we're helping clients and the cool things we're doing in our communities.

let's talk

We love making new connections in Spartanburg and throughout the Southeast. Want to talk with us? Got a great idea? Need some help with a project? Drop us a line here, and we’ll get back with you to learn more.

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let's dive in

We value relationships, so we believe in getting to know each other first. We offer up to 2 hours of free consultation time to dive into your project and discuss how ALINE can help your organization grow.

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