branding & 
logo design

more than just an image, your brand tells a complete story.

Everyone has an authentic story to tell.

ALINE works with clients to uncover that story and turn it into the cornerstone of your organization, business, product or service. In other words, we figure out what makes you, YOU — and then we translate that into an image and words that connect with people.

From a logo to a complete visual identity system to how you speak and write as an organization, a compelling brand creates a consistent image and shares your story in a way that resonates with your customers and advocates. And ALINE doesn't wash our hands and walk away once we launch a new brand. ALINE recognizes that the best brands have long-lasting resonance. So we provide tools that continually monitor and assess the effectiveness of the brands we create, adapting as needed and always delivering fresh, smart messaging to your audiences.

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ALINE delivers:

  • positioning statements
  • visual identity explorations
  • logo designs
  • photo guidelines
  • voice guidelines
  • brand roll-out strategies

Get Started

Hub City Farmer's Market Logo

Hub City Farmer's Market Logo

ALINE was proud to support @hubcityfm at their annual Farm to Table dinner. We designed a new brand to capture all they do to advocate for residents and farmers. We were excited to see the new logos in action!

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Healthy Smiles Logo

Healthy Smiles Logo

Healthy Smiles needed to build a brand identity that would be visible in Spartanburg and support the organization's communication efforts. We designed a logo that would resonate with target audiences.

Visit Healthy Smiles

Timber Ninja Logo

Timber Ninja Logo

The new company Timber Ninja Outdoors needed a sleek logo that would work as well on a website as a branded hat. The logo needed to capture the spirit of dedicated mobile hunters, as well as the company's commitment to conservation.

Safe Harbor

Safe Harbor

ALINE designed a hope-filled logo for Safe Harbor's $7M campaign to build a new, larger domestic violence shelter in Greenville, SC.

Support Safe Harbor

"ALINE has done it again! The newest iteration of the Little River website is the best yet! It's responsive, modern, and easy to use. With our updated site we needed some new functionality like pick-up and delivery options to better serve our customers during COVID. ALINE was on top of it immediately and delivered a fantastic e-commerce site. Sales are up and most importantly, our customers are happy!" - Danny Hagerman (LRR Marketing)

Little River Roasting eCommerce Website
Ohlins USA
OTO Development
JM Smith
Astral Designs
Access Health Spartanburg
Habitat for Humanity Spartanburg
Hodge Floors
Smithworks Jewelers
Ballet Spartanburg
Partners for Active Living
Davidson River Outfitters
Gibbs International
Spartanburg Water
Little River Roasting
City of Woodruff
The Hub and Pisgah Tavern
Wades Restaurant
Hub City Writers Project
Spartanburg Memorial Auditorium
Hub City Hog Fest
Correll Insurance Group
Johnson Development Associates
Spartanburg Area Conservancy
Upstate Forever

ALINE Insights

Things change fast. Our team stays on top of the trends, changes, and new tools that are shaping the world of digital marketing. Read up on the latest ways we're helping clients and the cool things we're doing in our communities.

let's talk

We love making new connections in Spartanburg and throughout the Southeast. Want to talk with us? Got a great idea? Need some help with a project? Drop us a line here, and we’ll get back with you to learn more.

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let's dive in

We value relationships, so we believe in getting to know each other first. We offer up to 2 hours of free consultation time to dive into your project and discuss how ALINE can help your organization grow.

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