sales funnel development*

The sales funnel Journey

Before buying a product or service or supporting an organization, potential customers go on a journey through a sales funnel, moving from initial awareness to growing interest, consideration, and eventual decision-making. At ALINE, we give you the marketing tools needed at each step in the journey to help move new customers through this process successfully and efficiently.

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Our Approach:

First, we help you understand your customers, their intent, and the potential setbacks they may encounter at each stage of your funnel.  We then develop a dynamic strategy to engage them in the process using tactics like digital ads, email retargeting, and other lead generation tools. The goal here is to convert them from potential client to loyal customer. Finally, we keep them engaged through social media platforms, relevant blogs, and more.

Last but not least, we check in and do our best to follow the data all along the way in order to better understand your customers, how successfully they are moving through the sales funnel, and what tweaks we can make to better serve them—and you!

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