A-LINE'S Guide to Unleashing the Power of Images

May 28th, 2015

Think about the last day that you spent on social media: What kind of information did you click on? What did you share? What did you post? And what do you still remember today? Odds are that your answer to most of those questions involved images—photos or graphics that made you laugh, connected you to someone or some place far away, or helped show powerful content. Photos and images jump out of social media pages because they carry the most meaning.
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Jump in, Jump Out. Introduce yourself

Written By Sterling Draper on April 13th, 2015

We may be dating ourselves a bit at this point, but do you remember the game in elementary school when you had just a split second to jump inside a circle and come up with a witty rhyme to “introduce yourself” to those who encircled you? At 12 years old, it was nothing short of paralyzing. I could have taken days to come up with the right response. Instead, I had only a few split seconds to do the best I could—and it always showed. I remember one incident clearly:
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A-LINE'S Guide to Branding

February 25th, 2015

Do I Really Need a Brand?

The short answer: You already have one (and maintaining it is absolutely necessary!)

Jeff Bezos, founder of Amazon famously said “Your brand is what other people say about you when you're not in the room.”
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